People

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The people stories on this site are organised into two categories, PRIME case studies and People in the News.

PRIME case studies

Recent examples:

These are written by us. They are about people who have contacted PRIME or one of our partners who have gone on to set up in business. We have written these to show what Olderpreneurs can achieve - but also to highlight the problems that can be encountered and difficulties that sometimes need to be overcome.

Read all PRIME case studiesFull list

People in the news

These are stories that have appeared in newspapers and magazines about similar - or sometimes the same, people. Most of the time the media prefers to tell a cheerful success story. Nevertheless, the best of these articles also contain valuable lessons, enabling you to profit from the experience of others.

Read about more olderpreneurs in the news

everywoman success stories

Recent examples:

  • Lindsay Watkins, L W Accounting Ltd
  • Annie Lawler, Breathing Space Therapies
  • Sandra Shevey, London Street Market Walks
  • www.everywoman.com is the largest online network of women in the UK. everywoman provides training, resources and support services for women in business (not just business owners but women in regular jobs). It sets out to help women achieve their aspirations and realise their business and career ambitions generally.

    Read all everywoman case studies on this site

    “Setting up your own business is something you can do for yourself”, says Laurie South, PRIME’s Chief Executive. “And it can provide you with a viable and interesting livelihood up to and sometimes beyond pension age.

    “Age discrimination is unfortunately alive and well despite recent legislation. Older people’s own energy and enterprise has often come to the rescue. These case studies document many such examples.”

    If you are interested in setting up your own businesses you are very welcome to contact PRIME on freephone number 0800 783 1904. Or click on the flower symbol at the top right of the page to send off for a free business pack.

    London Met logo

    This Olderpreneur showcase has been organised by PRIME in conjunction with London Metropolitan University, which runs free courses especially designed to meet the needs of women over 50 who are thinking of becoming self-employed.

    European Social Fund logoThe PRIME case studies have been part-funded by the Equal Diversity in Practice project, which is itself funded by the European Social Fund

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