Funding and expertise for manufacturing required
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Tony asks:I have patented a compact exercise machine at considerable cost that has enormous commercial potential but I need someone with the finances and expertise to have it manufactured in bulk and take this machine to market to see its full potential. I have a working prototype to demonstrate its worthiness to any interested party. I would be happy to chat over the phone but prefer to speak face-to-face and give a demo for impact purposes.
Robert replies:
I have a friend who develops, manufactures and markets electromechanical products. He might well be interested in this. Email me further details on robert@robertashton.co.uk
Robert Ashton is a popular business speaker and runs ‘Business Boot Camps’ for entrepreneurs seeking growth
John replies:
When bringing a new product to market you firstly need to be clear about what its unique selling point is and whether you have the drive, time and energy to grow the business. You need to assess what industry knowledge you and your management team have and that should encompass selling, marketing and financial acumen as well as knowledge about the product. You need to plug any holes in the above before you even step over the threshold. It is also advisable to have a business plan in place and a free template is available form www.businesslink.gov.uk. When discussing your product with other Companies you need to have in place a good non-disclosure agreement. As you have a firm patent in place I wonder if your best course would be to contact other Companies in the health and fitness sector.
John Lamb is the editor of Ability magazine, a campaigning publication for people who have difficulty using IT.
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