Are you aged between 50 and 65, retired or out of work and willing to be filmed making a bid to return to work? If so a BBC 2 programme scheduled to transmit in the Autumn is keen to hear from you.
PRIME is frequently approached by TV production companies with similar requests, so we’ve decided to put the more promising ones up here in the TV and awards category. It’s up to you whether to take part, but be aware that the TV company may be more concerned with producing a good TV programme than the well-being of you or your business. This is reality TV!So here is the request uncut.
PRESS RELEASE – BACK IN BUSINESS – 4X1 HOUR for BBC2 Due to air Autumn 2007
“Back in Business” (working title) is a new series for BBC2 primetime produced by Twenty Twenty Television, one of the UK’s leading production companies responsible for such programmes as The Choir, Broadcast and Indie award winning That’ll Teach ‘em, Wakey Wakey Campers and the Emmy award winning Brat Camp.
In this exciting new four part series, we’ll be looking at 50-65 year olds who have decided they want to return to work. We’ll follow a retiree in their bid to break back into an industry in which they once worked. Pitted against them, and competing for the same job, in the same company, will be a fresh faced, twenty-something, looking for their first break. At the end of a one-month competitive probation period, only one will succeed – ideally being offered a full-time contract. We want to see if age and experience is worth more than youthful enthusiasm or vice versa?
Covering a different industry every week, from hairdressing to advertising, “Back in Business” will combine the drive and business acumen of The Apprentice with the warmth and humour of Young at Heart.
“In a survey of 300 employers, 80% said that they supported the idea of people working into their 60s but 75% had no employees aged over 60.” (source: Help the Aged). Many people find retirement unfulfilling and find themselves yearning for the routine and social interaction of the workplace. With new legislation and a changing attitude towards older workers, the Government is now trying to increase recruitment from the older employment market and encourage those nearing retirement age to work longer. To put it to the test we’re sending Grandad and Grandma back to work and at the end of the month we want to see who comes out on top – young gun or golden oldie?
We are looking for retirees from advertising, hairdressing, fashion, fitness, property and tour operating who would like the chance to get back to the floor and prove that old doesn’t mean past it. We are also looking for young people desperate to break into these industries, who think they’ve got what it takes to give someone experienced a run for their money.
If you think you know someone who would be ideal for this fantastic opportunity…or if it sounds like a challenge you would like to take on yourself, please call 0207 284 1441 or email stuartfroude@twentytwenty.tv
Alternative contact:
Chloe Huntly, email chloehuntly@twentytwenty.tv
Back in Business
Twenty Twenty Television
20 Kentish Town Road
London
NW1 9NX
www.twentytwenty.tv